Philip Morris is an international tobacco company, with products sold in approximately 180 countries. The company’s operations are based in Lausanne, Switzerland. Essays on the Philip Morris Company discuss the history, corporate profile, mission, vision, key people, products, brands, marketing, advertisements, and organizational structure of Philip Morris.
Essays on the Philip Morris Company should begin with a brief history and a comprehensive profile of the company, noting that Philip Morris opened the first single shop of tobacco and ready-made cigarettes on London’s Bond Street in 1847. Next, essays on the Philip Morris Company should discuss its main brands including Marlboro, Longbeach, L&M, Bond Street, Chesterfield, Parliament, Lark, and Virginia Slims. Also, essays on the Philip Morris Company should examine how the company responds to issues about the serious health effects of smoking. Essays on the Philip Morris Company should also examine how the company supports tobacco regulation particularly in places where their products are sold. Essays on the Philip Morris Company should also mention the leadership of the key people behind the company’s success including Chairman and CEO Louis Camilleri, Senior vice President, and General Counsel David Bernick and Chief Operating Officer Andre Calantzopoulos. Finally, essays on the Philip Morris Company should analyze how the company balances their goals and their social responsibilities such as Youth Smoking Prevention Compliance and reduction of the environmental impact of tobacco growing.
Before writing essays on the Philip Morris Company, you should first consult reliable sources on Philip Morris to obtain more knowledge about the topic. In addition, reading examples of essays on the Philip Morris Company from the Writemypaperbro website can provide you with added information that will help support your essay.